Product Analytics With SQL: Funnels, Retention and Experiments
Answer the questions product teams actually ask.
4.5(7,420 ratings)33,108 learners
Created by Marcus Boyd · Last updated March 2026
What you'll learn
- Model event data cleanly
- Build funnel and retention queries
- Size and read experiments
- Avoid the classic metric traps
- Automate a weekly product review
- Present findings that drive decisions
Course content
4 sections · 121 lectures · 15 hours
- Welcome and how this product analytics course works04:12
- Setting up your workspace11:38
- Course resources and downloads02:50
Requirements
- Comfortable with basic SELECT queries
Description
A focused course on the SQL patterns behind product decisions, taught against a realistic event dataset you can keep querying afterwards.
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